Getting Started
Essentials
Selecting a Business Structure
Registering Your Business
Business Banking
Setting Up a Merchant Account to Accept Credit
Cards
Business Insurance
Should You Hire an Attorney?
Do You Need an Accountant?
Typical Allowable Expenses
Things You Will
Need
Office Equipment
Telephone Service and Equipment
Recording Your Message
Fax Service
Business Cards
Flyers, Brochures and Post
Cards
Understanding the
Competition
Learning Centers
Prep Companies
On-Line Tutoring
Individual Tutors
In-Home Tutoring
Determine and Set Your
Rates
“Shop” Your Competitors
Package Rates
Charging A Registration Fee
Compensating Your Tutors
Raising Your Rates
Why you should not include your rates in your
ads
Marketing Your
Services
The Importance of Getting Referral Business
Inform teachers and schools about your tutoring
business
Internet Marketing Programs
Press release tips that get your business
noticed.
Listing in the Yellow Pages
Flyers
Newspaper Ads
Google Ad Words
Social Networking
Facebook
LinkedIn
Twitter
YouTube
Networking Opportunities
Chamber of Commerce
Memberships
How to Find Your
Tutors
Craigslist and Backpage
Universities And Community Colleges
Other Resources
Tutors As A Resource
Hiring Tutors as Independent
Contractors
Independent Contractor or
Employee- Know the
Difference
Tutor Forms
Worker’s Compensation and other important things to
know
Interviewing Your
Tutors
The Initial Phone Screen
Determine where to Interview
The Tutor Interview
Evaluate The Candidate
Get The Most Out Of The Interview
Background And References Checks
Post Interview Follow-Up
The Client Phone
Call
Answering Phone Inquiries
What to say - The Telephone Script
Know When to Discuss Rates
When a Client Won’t Commit
The In-Home
Consultation
Confidentiality
Prepare For The Consultation
Taking Control Of The Meeting
Connect With The Kids
What To Do With - A Difficult Parent Or
Student
When To Walk Away
Special Needs Children
Close the Sale
Matching Your Client With A
Tutor
Matching Student and Tutor
Placing The Tutor
Follow Up
Home Schooling
Home Schooling – A Hidden
Opportunity
Home Schooling In Your State
No Child Left Behind
(NCLB)
Frequently Asked
Questions
Industry
Terminology
Terms and Words You Should Know
Glossary of Learning Disability Terms
Resources